Ben Settle - Email Players 1 - 15 [A-Z LEGIT]
A central pillar is the "daily email" habit. Settle argues that if subscribers like your content, they can't get enough of it; frequent mailing establishes authority and keeps your brand top-of-mind.
The first 15 issues provide a "bootcamp" in the mechanics of high-conversion emails: Ben Settle - Email Players 1 - 15
Instead of trying to please everyone, these issues emphasize "repelling" the wrong people. By being polarizing and genuine, you build a loyal "cult-like" following of buyers while filtering out "freebie seekers". A central pillar is the "daily email" habit
Understanding and optimising the 5 important parts of an email they can't get enough of it