While she didn't appear in Playboy, Gomez did use 2013 to redefine her image through other platforms:

In March 2013, the internet was flooded with rumors and viral images claiming that Disney star had posed for the cover of Playboy Magazine . However, despite the intense speculation and highly convincing images circulating at the time, Selena Gomez did not pose for Playboy in March 2013.

: A highly detailed, "raunchy" image of Gomez supposedly on the cover of the March 2013 issue went viral. This image was later confirmed to be a fake , created by digitally altering an existing Playboy cover with Gomez’s face.

: The actual March 2013 issue of Playboy featured a different model and had been released weeks prior to the peak of the Gomez rumors.

The confusion stemmed from a combination of aggressive digital misinformation and a major shift in Gomez's public image as she transitioned from a child star to an adult artist. The Origin of the March 2013 Rumors

: On April 9, 2013, the official Playboy Twitter account tweeted an "open invitation" to Selena Gomez and co-star Vanessa Hudgens to attend a party at the Playboy Mansion, further fueling the fire. Selena Gomez’s Response