: Seykota refers to the subconscious as " Fred ," the part of the mind that communicates through feelings and bodily sensations. The Conscious Mind (CM) often blocks these signals, leading to psychological "k-nots".
: Your actual results in the market reflect your true, often subconscious, intentions. the trading tribe ed seykota pdf
One of the most famous aphorisms in the book is, "Win or lose, everyone gets what they want from the market" . Seykota argues that if a trader consistently loses, they may unconsciously crave the drama or feelings associated with losing. : Seykota refers to the subconscious as "